Saturday, 7 April 2012

Social Media Optimization

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Social Media Optimization is a process to increase the visibility of a website through the social networks. These social networks include community websites, discussion forums, social bookmarking websites, blog networks etc. Social Media Optimization includes all forms of information sharing whether content sharing through RSS feeds, video sharing through online video websites like YouTube or image sharing through websites like Flickr. The prime objective of Social media optimization is to drive traffic from all sources across the internet unlike Search Engine Optimization which targets traffic only through the search engines.

Social media optimization not only drives traffic from various sources but also acts like a viral. This means that once commenced, the campaign also multiplies on its own within the channels the exercises has started. As an example, on a social book marking network various users tag & promote websites through word of mouth.

The applied benefits of social media optimization include high end visibility from all sources across the internet, heavy back-linking from community websites, better placement on the search engine rankings and increase in website popularity & respect across the internet.

Social media optimization is one of the most important parts of the Internet marketing exercise on the whole since it targets the users directly. The exercise not only helps improve rankings on the search engines, but also transfers niche traffic from other sources across the internet. Owing a lot to the its user-orientation, social bookmarking websites like digg, del.icio.us, content zones like blogosphere, technorati, community websites like orkut, facebook are now big hits in the market.

What is Google Analytics ?


perfectseosolutionGoogle Analytics shows you how people found your site, how they explored it, and how you can enhance their visitor experience. With this information, you can improve your website return on investment, increase conversions, and make more money on the web. 

How They Work :

Google Analytics uses a first-party cookie and JavaScript code to collect information about visitors and to track your advertising campaign data. Google Analytics anonymously tracks how visitors interact with a website, including where they came from, what they did on a site, and whether they completed any of the site's conversion goals. Analytics also keeps track of your e-commerce data, and combines this with campaign and conversion information to provide insight into the performance of your advertising campaigns.

Google Analytics provides powerful tracking for anyone with a web presence, whether it be a small hobby website or a giant online enterprise.

Friday, 20 January 2012

What is link building?

Search engine optimazation link building  is the process of exchanging link with other web sites to increase your own sites backlinks. Link building is the process of creating inbound links to one’s own website.

Friday, 13 January 2012

What is Blog ?

A blog is a website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video where entries are commonly displayed in reverse-chronological order.

Blog which is basically a Social media optimization tools can be used to share opinions, insights, experiences, and perspectives with each other. Further, as a marketing strategy, it also enables one to use mediums as diverse as texts, images, audios and videos to put a message across to an audience..

Thursday, 5 January 2012

Types of SEO ?

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Types of seo are:
1. On Page
2. Off Page

On page SEO is the process of optimizing the content of your website. This includes the text, images and links on your website. Anything uploaded to your site’s domain is considered on page.




Off page optimization  is thing to increase a webpage ranking in search engine.
Forum Posting, Blog posting, Link Exchange, Social Bookmarking, Article Submission and Directory Submission are the best  strategy  which is used in off page SEO.

Search engine optimization is a method of getting your website to rank higher in search engines—such as Google, Yahoo or Bing. A search engine optimization campaign pairs on-site optimization with off-site tactics, which means you make changes to your site itself while building a portfolio of natural looking back links to increase your organic rankings. When Internet users search for your products or services, your website needs to be the first one they find. SEO helps the search engines recognize your relevance to specific keywords that people search for online. The search engine optimization process includes researching keywords, creating content, building links and making sure your website is visible in the search engines.


Tuesday, 3 January 2012

What is Seo ?

Seo is process of increase web site and visibility.There are more benefits of backlink and traffic.
SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. seo solution SEO thus helps you get traffic from search engines.This SEO tutorial covers all the necessary information you need to know about Search Engine Optimization - what is it, how does it work and differences in the ranking criteria of major search engines.

Friday, 5 August 2011

What is SEO

perfectseosolution Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. If you have ever wondered why some of these websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO).